Epicurious Profile User flow
- Login/Register & Profile & Recipe box
Webby Award 2015 Best Websites Food & Drink, People's voice and nominee
As one of the largest food resources sites, Epicurious has more than 8 million monthly unique visitors. How to convert visitors to Epicurious registered users and provide a useful recipe tool for them are the challenges of the site redesign.
This project is to clean up and design the key features of Epicurious account center, login, profile and recipe box.
Slideshow, Registration, Recipe Box
UX + Visual Designer: Yanwen Hu
Taxonomy, Site Structure, User Flow
- User Flow -
- SITE STRUCTURE -
Issues Of Previous Structure
Same page appears on the structure's first and second levels
Sub-navigation is not consistent, which keeps changing on different pages
Same feature appears on multiple index pages
Less Visited Content
Some low traffic pages have less content