Lipstick Newsletter

- Redesign Desktop and Mobile Newsletter

As a channel of, Lipstick (Glamour Beauty) was using the same newsletter template as other Channels. When Lipstick has become a spin-off sister site, which is attracting more users outside of Glamour loyal reader group, the newsletter template needs to build a new connection between Lipstick brand and its users. The new design incorporates Lipstick brand look and feel, and it is mobile friendly.


UX + Visual Designer: Yanwen Hu

My Role:
  • Information Architecture
  • User Experience Design: Wireframe
  • Visual Design

Before and After

  • cleaned up the content on the newsletter template for a clearer information hierarchy

  • brought Lipstick look and feel into the newsletter design

  • created a mobile version of this newsletter template  


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